To achieve the quality that meets customer needs, a manufacturing company should be able to determine the products that really fit with the needs of consumers. Along with the development of demand and customer requirements then there are things to note are: 1. Development of goods and services to meet those needs There are two items that should receive attention of goods and services. Development of goods in terms of design, reliability, low price is the main priority to be able to compete in the business world in the world. Goods that can not follow the development of time is left on its own. Trends in new goods will be the main priority in designing a product. Through rigorous research stage and will systematically produced product up to date and the product that is able to predict market demand.